
Meta WhatsApp Partner Day, Sydney
Bringing WhatsApp's partner story to life, on stage and on camera.
Meta brought its WhatsApp Business partners from across Australia and New Zealand together in Sydney for a day of training, product insight and connection.
Ripple TX led the creative direction and visual experience. While Meta's team ran the program, we shaped how the day looked, felt and was captured, so every moment from the brand spaces to the stage became content worthy of the Meta family of brands.
How we brought it to life
Strategy and Creative Direction
Set the visual approach for the day, planning the key brand moments, speaker coverage and how WhatsApp, Instagram, Threads and Meta came through on camera.
Visual Experience
Advised on how the brand environments read in person and on screen, so every space was content-ready from first arrival to the closing photo.
Photography
Full event photography across keynotes, workshops, networking and brand spaces, delivered as a curated, ready-to-use library.
Videography
Event filming and edited content capturing the energy of the day for Meta's partner and internal channels.














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